Meta recently updated their Andromeda algorithm in Q4 2025 - you've probably already heard about this.

The TLDR is that the creative is the targeting. We invest time and energy into seeing what video trends and formats are gaining traction on tik tok, youtube shorts, and instagram reels. We then work together with our clients to get vertical video concepts approved. Production, filming, editing, & trafficking is all included.

Seeing 4-7x ROAS is not unusual. It's about balancing spend levels (Higher spend = lower ROAS) with volume, finding a middle ground.

What many ecommerce store owners are missing though is setting up multiple Targeted Landing Pages - for each and every use case of your product as a demographic to set up as its own ad campaign. The reason is because Meta takes data from your destination URL to inform its algorithm. 

It's like adding more targeting to your campaign, without actually having to do so. And supercharges your SEO and LLM discoverability with diversified content around the use cases for your product.

You can click Here to see a more detailed and visual explanation.

Our offer is simple: Book a time with us Here for a complementary call, where we'll come up with a handful of winning creatives & campaigns you can design right from the start. We'll go into detail on exactly what we'd do for the creatives and how we would set everything up, and what pitfalls to avoid.

If that sounds interesting, again, you can book a time with us Here. Otherwise, you can submit a message in the Contact Form.